Your core Midland keywords are holding the #1 spot on Google: ‘custom home builder’, ‘custom homes’, ‘luxury home builders’, and ‘home builders saginaw mi’ all stayed on top, and ‘house builder’ climbed 2 spots to join them. You hold 120 #1 rankings in total with another 69 in the top 5, just a touch below July’s 129.
Up significantly especially for the custom and luxury terms!
Traffic more than doubled in July: 943 visits, up 125%. Your new Facebook and Instagram ads drove 329 of those, Google ads added 194 (up 126%), and search traffic from Google and your Google Business Profile grew too. The gallery page was the big winner with 363 views, up almost 7x.
AI traffic is still small with 2 visits in July, both from ChatGPT.
You logged 19 conversions in July, up a bit from June. Click to call was the standout, jumping from 1 to 6, while contact form fills (8) and email clicks (5) eased slightly. Google search drove 13 of the 19.
Social took off in July: 405 visits versus about a dozen in June, almost all from the Facebook (329) and Instagram (44) ad push early in the month.
A new 5 star Google review came in on July 20th from Keri, who said meeting your team convinced them it was finally time to build.
